Light, technology and imagination combine to generate crowd-pleasing, urbane experiences. These innovative installations are an example of New Urbanism—walkable, open-air settings for city dwellers to meet and relax together. This notion of “place-making”, or inventing new spaces, formats and forums for people to gather and be entertained in the city offers limitless opportunities for expression to a mass audience.
Permanent, large scale exterior multimedia environments including building facades, public spaces, urban entertainment installations and theme parks.
Where: Montreal, Canada
For: Quartier des spectacles, Spectra
Walking through the Quartier des spectacles, you start to see stars. As you get closer, you see Metropolis' stellar marquee twinkling with a thousand points of light. Illuminated, the names of famous musicians and performers playing at the renowned venue are highlighted.
Moment Factory was invited by Spectra and Le Quartier des spectacles to create a facade inspired by marquees of old using new, energy-efficient technology. The design mandate was to create a marquee that highlights Metropolis' significance as one of the city's key venues and highlights the artists playing there. The